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Selling Blue Elephants: How to Make Great Products That People Want Before They Even Know They Want Them-Alex Gofman PDF Download
Really great products and really huge successes don’t come from focus groups! And if you simply rely on trial and error, or guesswork, you’ll lose far more often than you’ll win. Now, there’s a soluti...
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Really great products and really huge successes don’t come from focus groups! And if you simply rely on trial and error, or guesswork, you’ll lose far more often than you’ll win. Now, there’s a solution: Rule Developing Exp......
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